Pear Tree Creative Literary & Creative Studio · Est. 2012

Books carefully written. Brands thoughtfully built.

Pear Tree Creative is an editorial studio for writers, founders, and institutions building the books, brand narratives, and family archives worth keeping.

The Work / Inquiries
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I. Who We Are

A studio built for the long version of the story.

Pear Tree Creative was founded for the stories no one was expected to tell, for the ones others don't have the patience to tell properly. We work with authors finishing the book they've carried for years, founders whose brand voice needs the same attention as their business process, and families holding histories that deserve more than a shoebox in a closet.

Our approach borrows less from marketing and more from publishing: read carefully, edit honestly, and put into the world what is written to last.

"If there is a book that you want to read, but it hasn't been written yet, then you must write it."— Toni Morrison

II. What We Do

Contents

I.

Publishing

Manuscript development, structural and line editing, and guidance from first draft to bound book.

II.

Brand Storytelling

Narrative strategy and copywriting for founders and institutions whose values are more than a mission statement.

III.

Editorial Consulting

A sharper, second set of eyes for authors, executives, and institutions putting words into the world.

IV.

Legacy Preservation

Oral histories, family archives, and institutional records shaped into something that outlasts the people who lived it.

III. The Work

Selected Works

I.

Choosing Better Days: Happiness Starts Here

With Mental Health Practitioner Victoria Dover

Non-Fiction, Self-Help

Rooted Lavish Beauty lavender sugar scrub campaign photography
II.

Rooted Lavish Beauty

Brand storytelling and campaign copywriting for a beauty brand built on founder's vision.

Brand Storytelling

III.

Threads

A collection of short stories and poetry exploring memory and inheritance, written with Yvette English.

Legacy Preservation

Manhattan Grey pomade jar and packaging
IV.

Manhattan Grey

Brand storytelling and copywriting for a growing lifestyle brand, from founder's vision to finished ebook.

Brand Storytelling

V.

Bye Bye Black Sheep

A true crime narrative rooted in Black History in the Jim Crow South, written with author Celeste Wells.

Non-Fiction, True Crime

As Seen On: BET+, American Gangster: Trap Queens

IV. A Note From the Founder

Pear Tree Creative is a lifelong dream. I started writing because I grew tired of not seeing myself fully in literature, and decided one day to write myself in. When others got word, they too wanted their stories told and their voices heard. The rest is fourteen years of history.

Formerly Gates Creative Group, we're now a small studio with a larger purpose. We're still doing what we started out to do — tell stories that bring perspective, and build legacies. Every project is treated as something meant to stand the test of time, and gets the same care, curiosity, and attention I give my own work.

Thank you for trusting us with yours.

— Sheena Gates, Founder & Editor

V. From the Studio

News & Notices

Daily Inspiration: Meet Sheena Gates

A conversation with Voyage ATL on fourteen years of editorial work, and what it means to rebuild the studio in a new city.

Press · Voyage ATL

Celeste Wells on American Gangster: Trap Queens

The author of Bye Bye Black Sheep tells her story on the BET+ original series.

Now Streaming · BET+

Choosing Better Days: Happiness Starts Here

Mental Health Practitioner Victoria Dover's book on how small daily choices build a happier, more meaningful life.

Forthcoming · Fall 2026

Gates Creative Group is now Pear Tree Creative

After fourteen years, the studio continues under a new name and a larger purpose.

Announcement

VI. Start Here

Inquiries

A few lines about what you're working on is enough to start.